LAZADA - Online Revolution 2016

2016 Online Revolution Update

Lazada Breaks Record with 100,000 Items in 9 Hours

11 November 2016, Philippines– Late night shoppers started very early to take advantage of Lazada’s 2016 Online Revolution. Customers looking for the best deals from trusted brands started coming in from 12 midnight today. As of 9am, www.lazada.com.ph recorded 100,000 items, 29% of which came from the health and beauty category, with electronics as a close second.

   

 Shoppers relished in the choice of products available to them at amazing offers –all at up to 95% discount.  The very first order came from a customer in Tarlac City, who ordered a KDS Beats-0022 100dB Stereo Subwoofer Over-the-Ear Headphones.

                               

Lazada’s Online Revolution excitement started much earlier this year,” said CEO InancBalci, “We’ve had an exciting and long night, with crowds of late-night owls turning into early-bird shoppers snapping up the best deals from Samsung, L’Oreal, P&G, BUM, Starmobile, MamyPoko, among many others. Watch out for more deals coming later today and in the next 4 weeks for your Christmas shopping.”

The Online Revolution sale continues until December 12. Following 11.11, and during the next 4 weeks leading up to 12.12, Lazada is focusing on satisfying its customers’ interests with a weekly curated selection of products for beauty fans, supermoms and families, techies and fashionistas.

Be part of history as Lazada kicks off the Christmas shopping season with the best brands and wallet-friendly deals. Get a chance to win an Isuzu D-Max and Turkish Airlines international roundtrip tickets for all your shopping. Visit www.lazada.com.ph or download the Lazada mobile app for free.

About Lazada Online Revolution

The Lazada Online Revolution is the biggest online shopping and selling event in Southeast Asia bringing brands and retailers, and consumers together in six countries. 

Lazada started the Online Revolution on 12 December 2012 (12.12) to educate consumers on online shopping and its conveniences. The one-day sale sparked a shopping frenzy that grew it into an annual month-long event.

Since then, Lazada Online Revolution has proven itself to be Southeast Asia's busiest online retail event. In 2015, US$40 million in Gross Merchandize Value was recorded in its three-day finale.

Lazada Online Revolution 2016 will see big retail and marketing brands participate to create an unmatched assortment of popular, quality products, and the best deals for Southeast Asian consumers. 

About Lazada Group

Lazada Group operates Lazada, Southeast Asia’s number one online shopping and selling destination, with presence in Indonesia (www.lazada.co.id), Malaysia (www.lazada.com.my), the Philippines (www.lazada.com.ph), Singapore (www.lazada.sg), Thailand (www.lazada.co.th) and Vietnam (www.lazada.vn).

Launched in March 2012, Lazada is pioneering eCommerce in the region by providing customers with an effortless shopping experience with multiple payment methods including cash-on-delivery, extensive customer care and easy returns. Lazada features a wide product offering in categories ranging from consumer electronics to household goods, toys, fashion and sports equipment.

Lazada offers brands and sellers a marketplace solution and an ecosystem of partners providing direct access to about 560 million consumers in six countries online.

PRESS CONTACT:

CHRISTINA MILA Z. JIMENEZ

Offline Marketing Head

Lazada Philippines

(E) c.jimenez@lazada.com.ph

(M) +639178969703