Celebrate National Lipstick Day on
July 29 with a slew of exclusive offers in this red-hot partnership
MANILA, PHILIPPINES – Lazada, Southeast
Asia’s biggest online shopping destination is powering up the online retail
experience with its very first Super Brand Day – a 24-hour shopping event
wherein Lazada joins hands with one global brand to delight customers.
For one day only, customers will
discover the best of what the brand offers, which include exclusive themed
gifts, limited edition products, premium packaging and even pocket events.
M.A.C X Lazada Super Brand Day - Too
many lipsticks? Never.
One can never have enough lipsticks.
Kicking off the Super Brand Day series is M·A·C, one of the world’s most iconic
and fashion-forward makeup brands. It is also an all-inclusive make-up
authority that celebrates individuality and expression through makeup artistry,
regardless of age, race and gender.
The first Super Brand Day celebrates
National Lipstick Day, which falls on Sunday (July 29, 2018). From midnight
until 11:59pm on National Lipstick Day, shoppers won't want to miss out on
specially curated offers on Lazada including:
•
Free full-sized
lipstick with minimum spend of Php 1,000
•
Free lipstick
mobile key ring with minimum spend of Php 3,000*
•
Limited edition
Little M·A·C Duos with special gift box (mini lippies in three different pairs
of smashing shades)*
•
Lazada National
Lipstick Day stickers and M·A·C x Lazada Super Brand Day gift box with any purchase*
First of many
Super Brand Days to come
Lazada Philippines Chief Executive
Officer, Ray Alimurung said “Super Brand Day is truly a milestone for Lazada to
showcase the most exciting one-day-only shopping experience with a global
brand. Our exclusive partnership with M·A·C to launch Super Brand Day is also a
testament to Lazada’s commitment to connect the world's biggest brands with
some 560 million customers and the rapidly growing middle class in SEA. This is
just the first of many to come."
Beyond the
Lazada App Experience
To mark Super Brand Day, Lazada and
M·A·C will also stage a kick-off event in SM Mall of Asia to allow customers to
discover the latest M·A·C shades, create their favourite lip looks and mingle
with celebrities, influencers and M·A·C’s makeup artists.
Fans in Manila can expect to meet and
greetM·A·Cambassadorsincluding Maine Mendoza, Anna Cay and Maureen Wroblewitz,
among others, who will be part of the M·A·C Lip
Squad.
About Lazada
Group
Launched in 2012, Lazada is the number one
online shopping and selling destination in Southeast Asia – present in
Indonesia, Malaysia, the Philippines, Singapore, Thailand and Vietnam. As the
pioneer of the eCommerce ecosystem in Southeast Asia, Lazada helps more than
135,000 local and international sellers as well as 3,000 brands serving the 560
million consumers in the region through its marketplace platform, supported by
a wide range of tailored marketing, data, and service solutions.
With over 300 million SKUs available, Lazada
offers the widest range of products in categories ranging from consumer
electronics to household goods, toys, fashion, sports equipment and groceries.
Focused on delivering an excellent customer experience, it offers multiple payment
methods including cash-on-delivery, comprehensive customer care and hassle-free
returns through its own first and last mile delivery arm supported by more than
100 logistics partners. Lazada Group is majority owned by Alibaba Group Holding
Limited (NYSE: BABA).